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Bilingual Social Media Management: Is It Really Necessary?

As a Canadian-based business, how much should you worry about having a bilingual social media management strategy in place? The very idea is enough to put fear into the…

A Beginner’s Guide to Mobile First Design

If you’re not familiar with the concepts of mobile first design, adaptive design or responsive design, you need to read on. Why? Because without it, the very survival of your business…

Why is SEO important for your website?

Everywhere you turn on the web you’ll hear the words “Search Engine Optimization (SEO)” and “Google Ranking”. The connection between a successful online presence and good SEO…